01
The challenge
The broker faced a classic scaling bottleneck in managing high-volume loan applications while trying to expand his team and transition onshore staff into high-value licensed broker roles.
02
Our approach
Proowrx began with simple application lodgements in 2023 and gradually absorbed servicing tasks. This allowed Justin to convert his onshore team into licensed brokers, assigning each a dedicated Proowrx support professional embedded right on their website.
03
Results and impact
Achieved a 4X growth in loan volume, enabled onshore staff to transition into revenue-generating licensed brokers, and successfully protected the broker's work-life balance.
